Burger King® Sweetens Up Spring with New Frozen Cotton Candy Beverage
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Miami – Apr. 3, 2024 – A sweet treat that sparks joy in the hearts of millions – fluffy cotton candy – is floating its way onto Burger King menus starting April 11 in the form of a refreshing, all-new Frozen Cotton Candy* beverage.
Available nationwide while supplies last, the deliciously sweet Frozen Cotton Candy beverage offers a delicious balance of blue raspberry and cotton candy flavor, making it the perfect treat to ignite (and cool off) those tastebuds this spring. In addition, Guests can elevate their Frozen Cotton Candy experience – or any of their other favorite frozen beverages from Burger King – by adding a new cold foam cloud topping for an additional charge, which is sure to have everyone walking on Cloud 9!
“After bringing the heat last summer with the successful launch of our Frozen Fanta® Kickin’ Mango, we wanted to cool things off a bit this season with our new, refreshingly sweet Frozen Cotton Candy beverage offerings,” said Pat O’Toole, Chief Marketing Officer, Burger King North America. “And our innovative cold foam topper is just another way we’re bringing ‘Have It Your Way’ to life, giving Guests the option to add another layer of flavor to their frozen beverages.”
In addition, Royal Perks members can chase clouds and good vibes by playing Cloud Float, a new digital game** exclusively available in the BK app that allows users to soar through the clouds to collect points to win Crowns, food and drink perks, and limited-edition swag!
To find your nearest Burger King restaurant or learn more about the Frozen Cotton Candy beverage, please visit www.bk.com.
*Limited time only at participating U.S. Burger King® restaurants. Price and participation vary. Tax extra.
** NO PURCHASE NECESSARY. Open to Burger King Royal Perks members who are legal residents of the 48 contiguous U.S. (D.C.) 18 + (19+ AL/NE). Ends 5/5/24. See Official Rules at bk.com/cloudfloat-rules for how to participate, odds and perks and prizes. Void in AK, HI, & where prohibited.
ABOUT BURGER KING®
Founded in 1954, the Burger King® brand is a global quick service hamburger chain known for food quality and value and as the only place guests can get the iconic flame-grilled Whopper® sandwich. The Burger King system operates more than 19,000 locations in more than 100 countries and U.S. territories. Almost 100 percent of Burger King restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. To learn more about the Burger King brand, please visit the official brand website at www.bk.com or the newsroom at news.bk.com, and follow us on Facebook, Instagram and TikTok.